COVID-19 has had an unprecedented effect on the way consumers shop, necessitating retail and restaurant organizations to critically evaluate their strategies and investments.
Surging demand for key categories, closure of physical outlets for non-essential businesses, and a significant shift to off-premise channels have created new challenges for retailers and restaurants. This webinar will review the unique challenges facing retailers and restaurants today, and how tactical basket analysis can uncover effective responses to the evolving economic climate.
Senior Managing Consultant, Mastercard
This Webinar Will Cover:
Recent trends in consumer behavior
COVID-19 challenges facing restaurants and retailers and potential analytics-driven solutions
Strategies for making informed business decisions and targeted investments using tactical basket analysis, powered by Market Basket Analyzer and Menu Analyzer