Customer behaviors, preferences and expectations have changed as we know it.
As the world adjusts to a new normal, brands and businesses need to urgently evolve their customer loyalty and engagement strategies in order to be top-of-mind and continuously build dynamic relationships that extend beyond the transaction.
Principal, Retail & Commerce, Loyalty, Asia Pacific, Mastercard
Regional Vice President, Asia Pacific, Session M
This Webinar Will Cover:
Loyalty then-and-now: Key trends and observations in a COVID-19 world
Designing the new loyalty and customer engagement ecosystem
Deepening customer relationships with differentiated and personalized messages, offers and loyalty programs
Case studies from engagement with global leading brands