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Retail executives are laser-focused on winning new customers and keeping them engaged. Yet, many executives foresee significant challenges in these areas today.
This guide outlines how to overcome common obstacles to build a successful customer engagement strategy through:
- Understanding your customers
- Personalizing their experiences
- Enhancing your loyalty program
- Optimizing success through testing
Within each pillar, we dive into critical challenges and impactful strategies, backed by real-life examples from leading brands, including Myer, J. Crew, Hugo Boss and Barry’s.
Download the guide now to learn how to level up your customer engagement strategies!
