Disruption and uncertainty define today’s business landscape, making innovation critical for staying competitive. Yet scaling innovation remains a challenge for most businesses because the right tools, processes and cultural foundation aren’t in place.
A Mastercard-commissioned study of 324 global leaders conducted by Forrester Consulting unpacks how structured experimentation and data-driven best practices can help you accelerate innovation at scale and adopt AI with confidence.
Join this exclusive webinar with Burger King where we’ll cover:
- What the research reveals on why scaling innovation is especially challenging today
- Insights into which capabilities can unlock transformation
- Strategies and real-life examples from Burger King on how to stay ahead
Speakers:
Matias Faret Senior director of marketing strategy and execution, Restaurant Brands International
Boris Evelson Vice president and principal analyst, Forrester
Rupert Naylor Senior vice president, Test & Learn, Mastercard
