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Fintech Customer Acq

How a fintech acquired 10 million new customers in two years

Industry
Capabilities Used
Problem

A fintech wanted to improve their customer acquisition and engagement

A digital bank in Latin America wanted to increase revenue opportunities by improving customer acquisition and engagement metrics.

The bank aimed to expand its range of services through the development of new lines of business and creation of an efficient and reliable business platform.

Fintech Customer Acq mid page How the fintech drove account acquisition and activation with Mastercard Advisors

Mastercard deployed an end-to-end solution that focused on four key business objectives:

Approach
RESULTS

Cost-effective customer acquisition and increased spending with Mastercard Advisors

By leveraging Mastercard’s self-service analytics platforms, innovation expertise and consulting services, the client was able to reduce card processing and acquisition costs while rapidly gaining new customers.

10M
clients acquired in 2 years.
13%
reduction in acquisition cost.
28%
increase in spending per customer.

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