Exclusive Offer: Sign up before February 28, 2024 at 11:59pm EDT to qualify.
We invite you to participate in a Mastercard email campaign to boost cardholder activity and drive revenue at no cost to you.
E-commerce May 2024
The Mastercard E-commerce campaign provides issuers with an opportunity to drive incremental spend from targeted cardholders by increasing online shopping transactions. It reminds cardholders to use their card online in a secure and convenient way.
This proven approach has helped our partners drive an average of 4% lift in cardholder spending in past campaigns. Save your marketing teams the hassle and let Mastercard do the work for you!
When your organization opts into the email campaign, Mastercard offers two options for email deployment:
Mastercard deployed: Mastercard will customize creatives and deploy the email campaign to your cardholders on your behalf.
Client deployed: Mastercard will share the creative HTML for the campaign, which your internal team can code and send directly to your cardholders.
Complete the form to sign up for the campaign and indicate your deployment preference. You will receive an email confirmation with additional information on getting started. Please note that there is no charge to participate in this campaign.
Why sign up? Mastercard reached 503,697 cardholders across 49 issuers during a 2022 campaign. The below are post campaign results:
 | E-commerce spend lift +6.2% |
 | Transaction count increased 9.7% |
 | Total impact +0.9% |
These benefits were sustained 90 days post-campaign.
