Skip to main content

Exclusive Offer: Sign up before September 18th, 2024 at 11:59pm EST to qualify.

We invite you to participate in a Mastercard email campaign to boost cardholder activity and drive revenue at no cost to you.

Mastercard is offering you a unique opportunity to participate in a free holiday spend focused email campaign that will help drive cardholder engagement and spend. Using Mastercard creatives, customized with your logo, card art, product name, return address, and social media icons, Mastercard will deploy this campaign on your behalf.

This proven approach has helped our partners drive up to 11% lift in cardholder spending in past campaigns.

Save your marketing teams the hassle and let Mastercard do the work for you!

  1. Mastercard Deployed: Mastercard will customize creatives, set up an SFTP site to retrieve data, and deploy the email campaign to the cardholders selected by you.

  2. Client Deployed: Mastercard will share the creative PSD file/s for the campaign, which your internal team can code and send directly to your cardholders of your choice.

To be eligible for this campaign, you will have to:

  1. Complete the form to sign up for this exclusive offer.
     
  2. Affirm that your organization is PCI compliant, if you want Mastercard to deploy the emails. 

Why sign up?

Drive revenue
Boost cardholder activities
Average lift in total spend

Sign up for the campaign

Choose whether you'd like Mastercard to deploy the email campaigns, or handle in-house.
Mastercard is able to offer this campaign to either your debit or your Mastercard credit portfolios.
Please ensure to include all applicable Consumer Debit and Credit BINs. For multiple BINs, please separate with a comma.
the art of acquisition tile image
Report
The Art of Acquisition: Wooing Retail Bank Customers in the Digital Age

This report looks at how today’s retail banks can build re-imagined digital-first banking experiences that are seamless, convenient and intuitive—starting with customer acquisition.

Man in city
VIDEO
Cardholder Lifecycle Marketing Case Study

Learn how Mastercard helped a retail bank grow debit spend by 7.4% and decrease account attrition by 5.9% by designing, executing, and optimizing data-driven marketing strategies in this case study video.

Digital booklet
Interactive e-book
Navigating the Card Lifecycle Marketing Paradigm Shift

This interactive e-book covers the ins and outs of a data-driven, rapid learning approach to cardholder lifecycle marketing and strategies for engaging cardholders across their entire journey.