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Problem
Improving retention with engaging experiences
A specialty retailer with over 50 store locations wanted to enhance their retention strategies and grow new revenues. However, the retailer lacked the capabilities to deliver the personalized, omnichannel experiences consumers favor.
The retailer drove engagement and increased earning velocity by using SessionM to:
Approach
SessionM enabled the retailer to build an engaging loyalty program and deliver personalized customer experiences. The retailer used several key capabilities from the SessionM platform to automate, manage, measure, and optimize loyalty and customer engagement at scale.
RESULTS
Improved customer engagement and spend
With SessionM, the retailer launched a loyalty program that drove engagement and increased spend .
81%
of members transacted in the last 12 months.
5.6+
million offers issued since program inception.
$705M
revenue generated from member purchases in the last 12 months.
+6x
more than half of members transacted at least six times.
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