How Kraft Heinz achieves speed and scalability in its experimentation capabilities | Mastercard Data & Services

Industry

Consumer Packaged Goods

Capabilities Used

Kraft Heinz uses Test & Learn® to quickly and seamlessly complete complex analyses

Ann Marie Pichirallo

Test & Learn® helps us be one source of truth in one language, all in one location, so you're seeing the impact holistically and all at the same time.

Ann Marie Pichirallo Senior manager, category business development, Kraft Heinz

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