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15th Annual Excellence in Analytics Summit
Breakout Session

Retention for Long-Term Customer Relationships

Companies ranging from retailers and telecoms to banks and restaurants spend hundreds of millions of dollars on customer acquisition each year. What does it matter if you cannot retain those customers in the long-term? This session will cover trends across industries and discuss how leading organizations are leveraging platform solutions to measure retention initiatives across loyalty programs, call centers, social media, omnichannel engagement, and more.

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