Find opportunities with new and existing shoppers based on insights gleaned from our 110 billion aggregated and anonymized transactions, our customers’ data and your data.
We expose you to the latest technology and industry innovations to help you enhance consumer engagement efforts, benchmark performance relative to your competition, understand market and consumer trends and more.
Gain the knowhow to answer complex questions and achieve the KPIs that matter most to your business with our robust insights and global expertise.
From identifying initiatives to promote loyalty and reduce attrition to optimizing your product, channel and distribution strategy, we will provide the data-driven recommendations you need.
Turn insights into action to drive progress toward your goals, whether we execute or support you while you execute.
We are your partner to bring our recommendations to life, from creating a consumer acquisition, retention and engagement program to testing and targeting a strategy in a group of stores and more.
Perform at your very best by measuring the impact of your decisions and recalibrating and optimizing as needed. Armed with our help, you will have the resources to accelerate experimentation and drive improved business performance even as your goal post moves.
Mastercard Data & Services empowers retailers to navigate complex and evolving trends with proprietary data, people and platforms.
A department store analyzes the impact of launching a new product line with Market Basket Analyzer.