Increasing brand value with exceptional offers
Offers is a flexible, network agnostic solution that delivers a range of merchant-funded offers across any payment type and network. The redemption experience is seamless, helping attract, engage and retain customers.
Explore a range of benefits:
- Boost Loyalty: Drive top-of-wallet behavior with captivating merchant content.
- Cost-Effective Savings: Offset reward expenses with merchant-funded offers, ensuring a budget-friendly approach to incentivizing loyalty.
- Personalized Incentives: Optimize experiences and enhance customer loyalty via secure, proprietary modeling and AI.
- Customer Engagement Hub: Engage customers and foster connection with a custom platform.
Unlock the full value of offers and increase customer engagement
An Australian issuer had a goal to encourage top-of-wallet behavior and cardholder brand preference amidst a new regulatory fee environment. The issuer’s loyalty program had multiple point currencies and payment partners, requiring a turnkey approach. The issuer implemented personalized, card-linked offers to deliver personalized, compelling cashback rewards to its cardholders via email. Offers were directly sourced from Mastercard’s merchant-funded partnerships, eliminating the need for the issuer to spend time and money sourcing and promoting the card-linked offers.
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