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Case Studies

As your trusted partner, we are here to enable you and your brand to succeed.


Learn how the country of Georgia revived and reimagined its tourism industry using Mastercard Tourism Insights in this case study.


Learn how Telstra powered their customer-centric loyalty program with Mastercard Loyalty Solutions in this case study.


PrivatBank partnered with Mastercard Digital Labs to open Ukraine’s first-ever fully digital banking branch

State Government

A state government improved their procurement analytics capability with Mastercard Global Treasury Intelligence technology.

Global CPG Company

A global CPG streamlined its approach to spend analytics with Mastercard Global Treasury Intelligence technology.

North American Retailer

A retailer improved sales and minimized shrink in a high-theft category using Test & Learn®.

National Department Store

A department store analyzes the impact of launching a new product line with Market Basket Analyzer.

Large CPG Manufacturer

A large CPG manufacturer generated incremental revenue by using Test & Learn® to optimize a pricing change.

Top National Issuer

A top national issuer drove $5 million in annual value improvement from a rewards program using Test & Learn®.

Test & Learn® at The Kraft Heinz Company

Hear from Ann Marie Pichirallo, Senior Manager of Category Business Development at
The Kraft Heinz Company, on using Test & Learn® to gain buy-in with retail partners.

Test & Learn® at Nestlé: Support from the Mastercard Team

Learn how Raegon Barnes, Director of Category Leadership at Nestlé, partners with the Mastercard Test & Learn® support team.

Mastercard Digital Labs at areeba

Maher Mikati, CEO, and others discuss how areeba partnered with Mastercard Digital Labs to build a digital wallet for consumers and merchants with a rapid innovation and prototyping sprint workshop.

Test & Learn® at Dixons Carphone

Anthony Morris, Director of Analytics and Strategy discusses how Dixons Carphone leverages Test & Learn® for Sites and Customers as a single version of the truth for measuring the impact of strategic initiatives.

Building a Real-Time Payments Strategy with Woodforest Bank

Learn how Mastercard Test & Learn® can help maximize the value of your new initiatives

Mastercard Digital First at Areeba

Learn how the Mastercard Digital First team helped areeba develop a platform to help small businesses seamlessly manage travel and employee expenses.

Airline and Co-brand Issuer

An Airline Boosted Co-Brand Recovery during the pandemic with Mastercard Promotions to implement a flexible spend stimulation campaign.

Fast Casual Restaurant Franchise

Learn how a fast casual restaurant franchise personalizes guest offers and drives loyalty at the point of sale using SessionM in this case study.

European Bank

A European Bank increased business card spend by 100% over six months with a Mastercard Small Business Acquisition Campaign.

Empowering governments, nonprofits and NGOs

Mastercard Data & Services empowers governments, nonprofits and NGOs to navigate complex and evolving trends

Loyalty & Engagement

Dive into examples of how Mastercard Data & Services loyalty solutions help brands across industries attract, engage and retain ever-evolving consumers.

North American Bank

A North American bank partnered with Mastercard to drive checking account acquisition by enhancing targeting and optimizing touchpoint frequency.