Lower inflation plus a strong job market equal an empowered shopper. Who is the U.S. holiday shopper of 2023 and how will they impact holiday spending?
Traditional loyalty programs need a reboot. To gain consumer loyalty, here are strategies and best practices for marketers rebooting their loyalty programs.
Gamification is fun for consumers and a way for brands to achieve serious results for their loyalty programs. See what it means for businesses (with real-life examples).
