Achieve greater returns on your marketing investments across your media mix
An entertainment company wanted to boost revenues by increasing sales for its season passes. The company used Mastercard’s Marketing Services to build a robust omnichannel acquisition campaign, as well as Mastercard Audiences to focus the campaign on key customer segments. With Test & Learn®, the company gained insights on optimizing the campaign to drive an incremental $200 million in annual sales.
Looking for comprehensive marketing support? Learn how Mastercard’s Marketing Services can help you drive greater ROI on your marketing investments by leveraging proprietary insights on actual spending behavior and a wealth of knowledge on consumer loyalty.