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Stay informed on strategies to unleash the full potential of analytics with content on topics such as:

Driving business innovation with a test-and-learn approach
Benchmarking performance and informing strategy with market insights
Incorporating cutting edge business analytics into your decision-making while keeping up with the speed of the market

 

The Mastercard’s Excellence in Analytics insights subscription delivers compelling insights based on our expertise from working with leading brands.

Working with leading retail brands

By subscribing, you’ll receive unique perspectives on using analytics to drive smarter decisions for better outcomes, such as the below pieces

Retail Forrester Tile
Research report
How retailers can drive growth with revenue diversification

Mastercard commissioned Forrester Consulting to evaluate how revenue diversification can unlock growth for retailers. Read the 2024 study to explore this research based on 326 decision-makers at retailers around the globe.

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business experimentation teaser
Blog
Maximizing promotion strategy with business experimentation

For retailers, implementing the right promotion can be a big decision. Business experimentation helps them to measure its impact and make the right choices.

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Business owner using business experimentation tool on tablet
Blog
How the test-and-learn process supports business innovation

How can businesses make better, more informed and more innovative decisions? Only the test-and-learn process can isolate a true cause-and-effect impact.

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