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Optimizing Customer Acquisition & Driving Next-Gen Loyalty Track (Asia-Pacific)

Even before the pandemic, evolving consumer expectations were forcing brands to re-think their acquisition, lifecycle marketing and loyalty strategies. Now, with massive shifts in behaviors, consumers are re-evaluating their relationships with brands. Financial institutions, retailers, restaurants, travel companies and others must all transform their engagement and loyalty strategies to meet the moment and what’s to come in 2021.

The Right Place at the Right Time: How to Leverage Omnichannel Marketing Across the Customer Lifecycle

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Recent world events have catalyzed a rapid shift in lifecycle marketing, and brands investing in an integrated, analytical approach better understand their customers, build stronger emotional connections and motivate more incremental behaviors. Join our speakers to learn how to re-imagine your lifecycle marketing program to unlock agile, insights-driven engagement strategies, and so much more.

Session Speakers

On Display: Optimizing Customer Service, Engagement and Experience with the Shift to Digital

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Consumers expect greater relevance, value, and simplicity in their experiences. With Covid-19 disrupting day-to-day, consumers are increasingly shifting all transactions online. How can organizations adapt quickly in this unprecedented time, and work on deploying effective digital customer engagement and service channels? Join us for an action-oriented discussion on how organizations can deliver exceptional customer experience in today’s digital world.

Session Speakers

New Normal of Customer Loyalty: How to Earn Repeat Customers and Grow Revenue 

Available On-Demand | Register here →

The roadmap to customer loyalty is being redrawn, and the pandemic has only accelerated this transformation. Loyalty programs that invest in digital-first, contextual customer experiences can meet this moment and win the hearts and wallets of consumers. Join our speakers for a practical discussion on ways to enhance your loyalty strategy to drive repeat customers and recover business and gain insight into how emerging loyalty trends may affect your engagement tactics.

Session Speakers