Infographic

The 5 Steps to Enhancing Cardholder Engagement

The impact of Covid-19 created a paradigm shift in lifecycle marketing for issuers.

Cardholders are spending more time online; marketers are dealing with smaller budgets and traditional strategies may no longer have the same effectiveness. To rebound issuers must embrace a data-driven, rapid learning approach to lifecycle marketing.

Check out our infographic below to identify actionable tactics for enhancing cardholder engagement.

 

Continue your journey to enhancing cardholder engagement by checking out our e-book: Navigating the Card Lifecycle Marketing Paradigm Shift. You can also download the infographic here. 

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