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EXPERT INSIGHTS
The Age of Personalization

Many organizations across industries are already investing in personalization - tailoring a product, service, or experience to specific customer segments.

HBR ANALYTIC SERVICES
Beyond Rewards: Raising the Bar on Customer Loyalty

It’s time to start challenging the standard notions of rewards and begin reimagining the future of customer loyalty. Read more insights from a survey of 400 executives globally by Harvard Business Review Analytic Services.