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How Epson improves accuracy and rigor in its business experimentation

Capabilities Used

With Test & Learn®, Epson can dive deep into analyses and pinpoint the true cause-and-effect of new initiatives

Prior to using Test & Learn®, an analysis could take months to get that kind of big data and manipulate it and get it to where you could get just to a result, not really an insightful result. Now we can do things in minutes that might have taken months before.
Janet Cogdill Manager, strategy & market analytics, Epson

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